Project Director
The Sunshine Nation Group

Sya has executed some of the most talked-about events in Singapore. From the award-winning Heineken Green Room, Tiger Street Football to Adidas activation series, she has been at the forefront of the experiential scene in Singapore and across the region.

She comes with ten years of industry experience and currently is the Agency’s Head of Operations at Singapore's leading lifestyle group, Sunshine Nation. From working on regional and global clients like Samsung, SK-II, and UBER, she is also no stranger to the festival scene where she recently contributed to the success of Garden Beats festival.

Judging panel

Colin O'Toole

Associate Director Marketing – Equity and Partnerships Cadbury UK&I

Katie Streten

Head of Experiential Strategy
Geometry MENA

John Trinanes

Opus Agency

Katherine Tooley

SVP, Experiential
Vice Media Group

Debbie Kaplan

Chief Strategy Officer
Stadiumred Group

Hunter Siegel

Director of Creative and Strategy
Condé Nast

McDonald Predelus

Creative Director

Carina Filek

Global Chief Operations Officer
Elevate Staffing

Andrew Hook

Executive Creative Director
VCCP Singapore

Baris Gencel

Creative Director & Business Partner to Agencies and Clients

syahirah din kriukow

Project Director
The Sunshine Nation Group

Charlotte Birley

Co-Founder & Managing Director

Sharon Lewis

Strategy & Marketing Director

Kristy Castleton

Founder & Chief Memory Maker
Rebel & Soul

Jiri Bures

Executive Creative Director
Imagination Ltd

Emma Lax

strategy director
Cake, Havas


UK Director of Experiential & Live Events
Momentum Worldwide

Melissa Noakes

Head of Events and Divisional Sponsorship

Andy Sexton

Creative Director

Mimi Poskitt

Senior Producer
Secret Cinema

Alex Woodfield

Head of Event Operations
British Fashion Council